An American electronics name since 1963

THE SOUND
OF EVERYDAY.

For generations, Craig has made music, entertainment and practical technology feel closer, simpler and more attainable.

1963Founded
60+Years of heritage
EverydayInnovation
SINCE
1963
Built for real life
FM 98.7
Home AudioCar StereoPortable MusicRadioTelevisionCD & DVDEveryday TechnologyHome AudioCar StereoPortable MusicRadioTelevisionCD & DVDEveryday Technology
The Craig story

One name.
Many generations.

Technology changed from tape to disc to digital. Craig’s central idea stayed consistent: put enjoyable, understandable electronics within reach of everyday households.

Founded in 1963, Craig first built its identity around home and automotive stereo. As listening and viewing habits evolved, the name traveled with them—appearing on tape recorders, radios, personal stereos, CD players, televisions, DVD players, speakers and other familiar electronics.

Craig products belonged in real places: a first car, a family room, a kitchen counter, a bedroom, a workshop or a road trip. That practical connection is the heart of the brand.

Not technology for technology’s sake. Technology that earns a place in everyday life.

STEREO CASSETTE
1963

Craig establishes its consumer-electronics identity with home and automotive stereo.

1970s

Tape recorders, 8-track and car-audio products help make music mobile.

1980s

Portable radios, cassette players and compact televisions become everyday companions.

1990s–2000s

CD, DVD, karaoke and compact digital entertainment broaden the product story.

Today

The Craig name enters a new chapter—rooted in heritage and ready for renewed relevance.

The product archive

Objects that defined their moment.

A curated visual tribute to recognizable Craig product categories and models from past decades.

Why the name endures

Familiar. Practical. Ready to return.

The opportunity is not to imitate the past. It is to carry forward what made Craig useful: approachable products, recognizable design and honest value.

60+

More than six decades of brand history across home audio, car stereo, portable music, radio, video and everyday electronics.

ACCESSIBLE

Useful technology designed for more households, more occasions and more budgets.

RECOGNIZABLE

A name with authentic consumer-electronics heritage and strong nostalgic potential.

Coming soon

A classic electronics name, recharged.

Craig’s next chapter can unite the brand’s familiar character with products designed for modern homes, travel, work and entertainment.

Portable Audio

Speakers, radios and personal sound.

Everyday Tech

Simple products for work, home and travel.

Home Entertainment

Accessible screens, sound and connected experiences.

Auto & Travel

Practical electronics designed to go.

New Craig products are in development